Hands On Problem Solving for Small Business


Executing Solutions



Experienced Support for Growing Companies, Start-Ups and Entrepreneurs

From ​Revenue Generation to Managing Resources

If you need an experienced business person to help you carry the load in sales and marketing, financial management, strategic planning and market research but you are careful with your money, West 34th has a solution for you. 


West 34th provides short and long term solutions for:

  • Start-ups that need a boost bringing their solutions to market

  • Companies who are rolling out a new product

  • Mature companies who have reached a plateau and want to grow

  • Entrepreneurs who need a trusted person to help them get back to profitability


We are flexible, scalable, and we work within your budget.

Dip Your Toe In the Ocean of Social Marketing for Small Business

Get Noticed and Grow Your Network

Professionals who want to build their visibility on LinkedIn need to create consistent posts and new content.  But most business people are too busy to post every day on LinkedIn.

West 34th has a solution.  For $30 per post we do it for you.

  • Posts will be relevant to your target market

  • Posts will include personalized introductions targeted to your prospects

  • Posts will NOT be re-posts of articles without introductions

If you are ready to take your LinkedIn presence to a higher level, we offer our LinkedIn Network Builder.

The LinkedIn Network Builder is designed to increase visibility, grow your network, and create warm leads and partnerships.

Our strategy includes:

  • Sharing Content (Posts)

  • Interacting with People & Content

  • Making New Connections


Get Your Business Back on Track

You've Worked Hard to Build Your Business

Entrepreneurs sometimes need a hand get their business back on track when markets change, the economy stumbles or new technologies disrupt their industry.

West 34th understands business challenges and the emotional toll it can take on even the most seasoned business owner.

That's why we offer straight-forward, get-it-done programs to get the business back to peak performance. 

We roll up our sleeves and work with you because we've been there and we know what it takes to resolve challenges and lower the stress.


The West 34th StartUp for Start-Ups

You Are Aiming High.  Get There.

West 34th offers an easy path from your idea to your company's launch.

Six Steps To Launch

  1. Design Your Brand (Logo, Colors, Images)

  2. Define Your Message

  3. Establish Your Corporation

  4. Set Up QuickBooks

  5. Design & Launch Your Website

  6. Go Social

With a price that will make you smile, the West 34th StartUp for Start-Ups is built for entrepreneurs who are ready to get going and want a little jump start.

Woman in Field

Take The Mystery Out of SEO

Is SEO a Black Box that you've heard can generate sales?

Have you wondered what was going on behind the curtain?

There's no mystery about SEO.  Start with a thorough analysis of your business and determine the best keywords.  Then implement a proven methodology to move up the rankings in Google. * 

Set your expectations honestly.  It can take 6 months for a successful SEO campaign to mature and begin producing consistent results. 

SEO may take a little time, but for many companies, the payoff can be one of the best returns on investment in marketing.


 * And other search engines


Lance brings clients and service providers closer together. He is a broker of relationships and does his work with panache, good humor, and sensitivity to the respective needs of the parties he brings together. He sets projects off on the right foot.

Bryce Gartrell, Partner at The Gartrell Group


Founded on Innovation

Enterprise Solutions for Small Businesses and Start-Ups

Lance photo.JPG

Lance Setliff

Your Challenge. The W34 Solution.

Building on a successful career in management consulting and technology sales, Lance Setliff launched West 34th in 2005 to address the critical need for executive level execution for small businesses. 


Many small businesses need enterprise professionals but cannot afford the compensation required to recruit and retain that caliber of employee.  Combined with the fact that many business consulting firms provide lots of advice but no actual hands-on work, the need was clear for a new paradigm. 


Lance has helped companies increase their revenue, manage their cash flow, and focus on profitability. 


Lance's ground-breaking business model has empowered West 34th’s clients to take advantage of top-flight professionals without breaking the bank or repeatedly hiring, training, and then losing their top people.

Contact Us

West 34th Solutions  |  Houston TX

Looking forward to speaking with you soon!